How to Start a Cleaning Business: A Step-by-Step Guide to Success

Sole proprietorship

This is the simplest business entity. A single individual is entirely responsible for the business’s profits and debts.

This structure is easy to set up and gives you complete control over your business. However, it offers no personal liability protection, meaning your assets could be at risk if your business runs into debt.

Pros:

• Simple to set up and operate.
• Complete control over your business.
• Minimal legal and tax formalities.

Cons:

• No personal liability protection.
• Difficulty in raising capital.
• The business ends with the owner’s demise or withdrawal.

Suitable for: Individuals who want to test the waters before formally establishing a more complex business structure.

Examples: Solo cleaners starting their venture.

Partnership

This involves shared responsibility between two or more people. While it allows shared responsibility and resources, partners are personally liable for the business’s debts.

Pros:

• Easy to establish and manage.
• Shared financial commitment.
• More resources and skill sets are available.

Cons:

• Partners are jointly and individually liable for the actions of the other partners.
• Disputes between partners can disrupt the business.
• The business ends with the withdrawal or death of a partner unless there’s an agreement in place.

Suitable for: Individuals who want to share a business’s financial and operational responsibilities.

Examples: Two or more professional cleaners pool their resources to form a business.

Limited Liability Company (LLC)

An LLC allows owners to limit personal liability while enjoying a partnership’s tax and flexibility benefits. This structure is more complex to set up but offers significant legal protection.

Pros:

• Owners have limited personal liability for business debts.
• Profits and losses can be passed through to owners without taxation of the business itself.
• More flexibility in management and business organization.

Cons:

• More complex to set up and operate.
• Some states impose an annual tax on LLCs.
• More record-keeping and reporting requirements.

Suitable for: Businesses with multiple owners and substantial assets that need protection from business liabilities.

Examples: Established cleaning companies expanding their operations or those with significant employees.

Corporation

A corporation is a separate legal entity owned by shareholders, meaning it can own property, be held liable, pay taxes, and enter contracts. This structure provides the most legal protection but is complex to set up and manage.

Pros:

• Limited liability for shareholders.
• Easy transfer of ownership.
• Easier to raise capital through the sale of stock.

Cons:

• Complex and expensive to establish.
• More regulations and compliance requirements.
• Double taxation – corporations and shareholders are both taxed.

Suitable for: Large businesses to become publicly traded in the stock market.

Examples: Large-scale and nationally recognized cleaning corporations.

Consider which entity will work best for your cleaning company while considering future business goals.

Also, remember that when starting a cleaning company, most states require you to register your cleaning business (for house cleaning and commercial cleaning services) before you take on cleaning jobs with the secretary of state or county clerk in the county in which you operate your business if the trade name under which you run your business differs from the legal business name of your business.

Fortunately, this is not a complex problem to overcome. You can simply register your actual trade name with your state (and or local government) by filing a “doing business as” (DBA) certificate. DBAs are also commonly called “assumed names,” “fictitious business names,” or “trade names.” Here’s a terrific resource that explains what a DBA is, the DBA state requirements, and how to file a DBA for your business in all 50 states and U.S. territories.

Step 4: Plan your business budget and fund your business

Having registered your business and selected your business structure, you’re off to a great start!

Next up, let’s dive into the nuts and bolts of running a cleaning business: the costs.

Your expenses will vary whether you’re starting solo or leading a team. Using examples from various cleaning businesses, we’ll explore the critical costs, from transportation to equipment.

Ready to get a handle on your budget? Let’s dive in!

Transportation

In the cleaning business, reliable transportation is indispensable. Your means of transportation not only affects how promptly you can serve your clients, but it’s also an image of your professionalism. For instance, a well-maintained personal vehicle could suffice for a solo cleaner or a small team.

However, consider investing in a dedicated company vehicle as you scale and your team expands. Branding this vehicle with your company logo can serve as an advertising medium and establish a professional image for your business.

Fortunately, even if you need a larger vehicle, you can buy good used trucks for $8,000 to $12,000 without investing in new trucks. So, even though a truck can add a substantial cost, it’s still far less expensive than if you were starting a trucking company that focuses on long-haul or short-haul deliveries and transport.

Finally, remember that whether you use your own vehicles or have your cleaning team use theirs, get vehicle wraps or magnetic signs that you can put on all vehicles to advertise your business. And be sure that the vehicles – your own and any used by your cleaning crews – are adequately insured for business use.

Supplies

The nature of your cleaning business dictates your supply needs. As we wrote above, a residential cleaning service, for instance, might only require basic cleaning supplies that can be bought in bulk from wholesale retailers. You might choose environmentally friendly products to distinguish your business and appeal to eco-conscious consumers.

On the other hand, a commercial cleaning service may require specialized cleaning products, which might necessitate partnering with specific suppliers. However, always consider your clients’ preferences—some may prefer you to use their supplies.

Equipment

Your service offering also influences your equipment requirements. For instance, a carpet cleaning business would require industrial-grade cleaning machines, while a window cleaning service might need extension poles and squeegees.

Always research your equipment costs carefully. Renting might initially seem cost-effective, but purchasing might make more financial sense as your business grows. An example could be a power washing business—renting a power washer might be feasible for the first few jobs, but purchasing one would be more cost-efficient in the long run.

Business registration

Before negotiating discounted prices from suppliers, you’ll need to register your business. This involves choosing a business name and obtaining the necessary permits and licenses.

Marketing

Your business won’t grow without clients. From creating a professional logo and website to marketing your services online and offline, marketing is a crucial startup cost that should not be overlooked.

Insurance

Insurance is a significant cost that must be considered when starting a cleaning business. You’ll need liability insurance to protect against any damages your business may accidentally cause, and if you have employees, you’ll also need workers’ compensation insurance.

Insurance can be expensive. Here are ten types of business insurance you might need, depending on the kind of cleaning business you run:

1. General liability insurance. This covers third-party property damage and injury claims. For instance, a general liability policy can cover the cost of a cleaner accidentally breaking a client’s vase.
2. Commercial auto insurance. Commercial auto insurance is crucial to cover potential accidents if your business owns vehicles for transportation to and from cleaning jobs.
3. Workers’ compensation insurance. If your cleaning business has employees, workers’ compensation insurance can cover medical expenses and lost wages if an employee gets injured.
4. Janitorial bonds. Also known as employee dishonesty bonds, these protect your clients from theft by your employees.
5. Business Owner’s Policy (BOP). This combines general liability and commercial property insurance in one policy. It’s often more cost-effective and ideal for small to medium-sized cleaning businesses.
6. Umbrella insurance. This is supplementary to your other policies and covers claims that exceed the limits of your other insurance policies.
7. Commercial property insurance. If you have a physical office for your cleaning business, this policy covers damages to your business property from fires, storms, or burglaries.
8. Equipment breakdown insurance. If you use expensive cleaning equipment, this policy covers repair or replacement costs if your equipment breaks down.
9. Professional liability insurance. If you offer consulting or advice as part of your cleaning services, this policy can protect you from lawsuits claiming negligence or mistakes in your professional services.
10. Employment practices liability insurance. If your cleaning business grows to have multiple employees, this covers you against claims like discrimination, sexual harassment, or wrongful termination.

Technology

Embracing business software can significantly enhance the efficiency of your operations. For financial management, simple accounting software is invaluable, while scheduling software can organize your cleaning appointments. As your business grows, consider implementing customer relationship management (CRM) software to handle your growing client roster. Additionally, cleaning proposal software can be a game-changer in streamlining your sales process, making it smoother and more efficient.

Training

Training your staff is essential to ensure consistent and high-quality service. This cost includes the time spent and the resources used during training.

Uniforms

Uniforms can add a professional touch to your cleaning service and serve as another form of advertising. Consider the costs of purchasing and maintaining uniforms for your staff.

By considering all these factors, you can better estimate the costs of starting your cleaning business, helping you make informed decisions and better prepare for success.

Funding your business

You have many business financing options when you start a cleaning business. These include using your resources and assets, borrowing money from friends and family, finding business partners, and applying for financing, a business loan, or grants through government programs.

Business financing is crucial because you need to determine how you will fund your new business and how you’ll grow it.

You’ll have difficulty building a sustainable, profitable business if you don’t understand the numbers.

Be extra careful when starting a cleaning business to conserve your funds.

Don’t overspend. Some purchases will be necessary and will make sense for your cleaning business. Still, others, like expensive and unnecessary cleaning equipment or a fancy car, will threaten your small business’s survivability.

Step 5: Set up business accounting and bookkeeping

Bookkeeping is recording, organizing, storing, and retrieving financial information related to your business.

The main difference between the two is that bookkeeping records and categorizes financial information, whereas accounting uses the information through analysis, strategy, and tax planning.

Many small businesses will use an outside bookkeeper, paid hourly, to handle all entries, pay all the bills, generate employee paystubs, and manage invoicing and receivables. Having help with this aspect of managing a small company can be indispensable, and the time it can free for a busy owner is invaluable.

It’s important to carefully track your income and expenses because you’ll need that information to file taxes. Depending on your location, here’s where you’ll file your business taxes:

Step 6: Pricing your cleaning business service

You’ll want to research your local market carefully. Cleaning prices in Manhattan can be substantially different from cleaning prices in Kansas.

To develop your pricing guidelines, consider the profit margin you are trying to achieve. Then, consider that when setting your overall prices and core business model.

Determine your operating costs and expenses per job (don’t forget travel, cleaning supplies such as paper towels and rags, and labor!). Then factor in the profit you want to make for each job. This is the amount you should charge.

Do some market research to see how your pricing structure and business model compare to local competitors and adjust your pricing accordingly. This doesn’t mean that your prices should be the same. Maybe your service offers a higher (or more economical) level of service.

The three most common pricing models for cleaning businesses are per hour, per job type, and long-term contracts.

Let’s explore ten pricing models to give you the flexibility to experiment.

Hourly pricing

One of the most straightforward pricing models for cleaning services is hourly pricing, with rates typically ranging from $25 to $45 per hour in the U.S. Factors to consider include:

• Job Location. Define a geographical radius within which the hourly rate applies. If travel outside this area is required, consider adding travel fees to cover extra time and fuel costs.
• Cost and profit margin. When setting an hourly rate, factor in all costs (including travel and cleaning supplies) and the desired profit margin.
• Hourly minimums. Implementing a minimum charge per job (for example, a two-hour minimum) ensures that the revenue from each job is worth the time and effort involved.
• Tiered pricing. For long-term contracts, consider offering a reduced hourly rate. For instance, if a client commits to two hours of cleaning per week for three months, a lower rate could incentivize them to sign the contract and provide you with a steady income. This model is often popular with commercial clients.

Flat rate by job type

Charging a flat rate per job type, such as house cleaning, office cleaning, or construction site cleanup, can simplify billing and make costs predictable for clients. To set fair prices, consider the following factors:

• Job complexity. Estimate the hours needed to complete each type of job and adjust prices accordingly. Remember, a deep clean will require more time and resources than a simple maintenance clean.
• Size of the area. Larger spaces require more time and effort to clean. Ensure that your pricing structure reflects this.
• Frequency of service. Consider offering a discount for clients who require regular cleaning. This can encourage long-term contracts and provide consistent revenue. For example, offer a pricing tier on home cleaning 1x/month, 2x/month, and weekly.

Pricing by square footage

Pricing by square footage can be an effective model for large commercial spaces or residential properties. Things to keep in mind:

• Space complexity. A large but simple open-plan office may be quicker to clean than a smaller space filled with furniture and equipment. Take this into account when setting your per-square-foot rate.
• Cleaning requirements. Different areas may require other cleaning techniques or products. If a site requires special cleaning procedures, consider adjusting your rate accordingly.
• Frequency of service. A reduced rate for more frequent services can strongly incentivize long-term contracts and consistent income.

Tiered pricing

Offering tiered service levels at different prices allows flexibility and choice for your customers. For this model, consider the following:

• Service levels. Clearly define what each tier includes, and ensure the price difference reflects service level differences.
• Customer expectations. Clearly communicate the differences between each tier to customers to avoid misunderstandings.
• Upselling opportunities. Higher tiers can offer additional services that not all clients might need but are willing to pay for when needed, creating an opportunity for upselling.

Pricing by room or item

This model charges customers based on the number of rooms or items to be cleaned. When implementing this model, consider the following:

• Room complexity. Cleaning a bathroom or kitchen is typically more complex and time-consuming than a bedroom or office. Your prices should reflect this difference.
• Cleaning requirements. Different rooms or items may require other cleaning products or equipment. Adjust your prices to account for this.
• Size of room or item. Larger rooms or items may take longer to clean. Be sure to factor this into your pricing.

Value-based pricing

Here, prices are based on the perceived value of your services, not just the time and resources used. Consider:

• Unique services. If you offer services that few or no competitors do, such as eco-friendly cleaning, you may be able to charge a premium.
• Reputation and experience. A strong track record can increase the perceived value of your services, allowing you to charge more.
• Quality of service. A higher quality of service can justify higher prices, as clients are often willing to pay more for superior results.

Retainer or subscription pricing

Clients pay a regular, recurring fee for ongoing services. For this model, consider the following:

• Service frequency. Regularly serviced properties may be easier and quicker to clean, so consider reducing rates to reflect this.
• Customer loyalty. This model encourages long-term client relationships and provides a steady income.
• Service flexibility. Consider offering different subscription levels to cater to different customer needs.

Dynamic pricing

Prices adjust based on demand and time. For this model, consider the following:

• Peak times. During busier times, such as around holidays or spring cleaning season, you could increase your prices to reflect the higher demand.
• Off-peak discounts. Similarly, consider offering discounts during slower periods to attract more business.

Package pricing

Bundling services and offering them at a lower combined price can attract clients. When creating packages, consider the following:

• Bundled services. Choose services that complement each other and meet customer needs. For example, a post-renovation package could include dusting, vacuuming, and window cleaning.
• Package discounts. Ensure that the package price offers a clear saving compared to purchasing services individually.
• Upselling opportunities. Packages can encourage clients to purchase more services and increase your average revenue per client.

Long-term contract pricing

Clients commit to your services for a long-term contract for a specific period. When pricing these contracts, consider these factors:

• Contract length. Longer contracts provide more revenue stability and can justify a discounted rate.
• Service frequency and scope. Ensure the contract specifies the number of visits and the extent of cleaning services provided.
• Early termination clause. Consider what happens if either party wants to end the contract early. You could, for instance, include a clause requiring payment of a percentage of the remaining contract value.

Remember, pricing is about balancing fair compensation for your time and costs with providing value to the customer. Monitor your competitors, and regularly review and adjust your prices as necessary.

Communicating your pricing structure to customers is essential to avoid confusion or misunderstandings.

Step 7: Decide your payment terms

Getting paid promptly and smoothly in your cleaning business is just as crucial as doing a great job. From good old cash to high-tech digital transactions, providing a range of payment options can make life easier for your customers and keep the money flowing into your business.

So, let’s dive in and explore ten different payment methods, weighing up the pros and cons of each, and see which ones might be a perfect fit for your business.

Cash

Pros: Cash is immediate, there are no processing fees, and it doesn’t rely on technology.

Cons: Cash can be a security risk as it is prone to theft and misplacement. It’s also hard to track, which can cause accounting issues.

Suitable for: Small cleaning businesses where the owner interacts directly with clients or services requiring immediate payment.

Check

Pros: There are no transaction fees, and they provide a payment record.

Cons: Checks can bounce or be canceled. It takes time to deposit checks and have the funds clear.

Suitable for: Larger jobs or commercial contracts where the sum might be significant, and the client prefers a paper trail.

Credit cards

Pros: Convenient for customers and can increase sales. They provide immediate payment and create a digital paper trail.

Cons: There are often processing fees associated with credit cards. You’ll need a secure system to handle sensitive credit card data.

Suitable for: Most types of cleaning businesses. It’s beneficial for those offering online booking and payments.

Debit cards

Pros: Directly linked to the customer’s bank account, reducing the non-payment risk. Transaction costs are typically lower than credit cards.

Cons: Like credit cards, you need a secure system to handle sensitive data. Some customers may not want to use their debit cards for security reasons.

Suitable for: All types of cleaning businesses, particularly those with online payment systems.

Electronic Funds Transfer (EFT)

Pros: Secure and immediate funds transfer from the client’s bank account to yours. No need for physical payment handling.

Cons: Setup can be complex, and there might be fees associated with EFT.

Suitable for: Large cleaning businesses with recurring contracts. Also, those willing to invest in setting up secure EFT systems.

Mobile payment apps (Paypal, Venmo, Square)

Pros: Convenient for customers, particularly younger demographics. They can provide immediate payment and a digital record.

Cons: There are often transaction fees associated with these apps, and they require a smartphone and data connection.

Suitable for: Businesses that deal with individual clients and those willing to pay transaction fees for convenience.

Direct deposit

Pros: Secure, traceable, and automatic. It reduces the need for manual handling of payments.

Cons: Setup can be complex. Not all customers may be comfortable sharing their bank details.

Suitable for: Larger cleaning businesses, particularly with recurring services. It’s also beneficial for those looking for an automated payment system.

Cryptocurrency

Pros:* Lower transaction fees and no chargebacks. It can also reach customers worldwide.

Cons: Cryptocurrency’s value can fluctuate wildly, and not all customers understand or trust it. You’ll also need a digital wallet and a secure system to handle transactions.

Suitable for: Innovative, tech-savvy cleaning businesses willing to cater to a niche market of cryptocurrency users.

Contactless payments (Apple Pay, Google Pay)

Pros: Convenient, quick, and reduces the need for physical contact. It also provides a digital record of transactions.

Cons: Requires modern, contactless-enabled payment terminals and smartphones. Not all customers may have or trust this technology.

Suitable for: Cleaning businesses that prioritize modern, quick payment methods and wish to reduce physical contact.

Invoice financing or factoring

Pros: Provides immediate cash flow and allows you to outsource credit control.

Cons: It can be expensive, and not all invoices are eligible. It may also affect customer relationships.

Suitable for: Larger cleaning businesses, particularly with recurring services.

Establish a payment process

Establishing a straightforward and effective payment process is vital to your cleaning business. This ensures you’re duly compensated for your hard work and helps foster trust and transparency with your clients.

The following ten steps provide a comprehensive blueprint for managing client payments, from choosing a payment provider to regularly evaluating your systems. Not all steps are relevant to all payment methods, but this will give you a general blueprint you can adjust to fit your needs.

1. 1. Choose a payment provider. The first step is selecting a platform or system to handle your transactions. Consider factors like fees, ease of use, customer support, and integration with other software you use. This will determine whether you’ll take payments upfront or post-service.
   2. Select payment methods. Depending on your chosen payment system, you can provide options for your customers to pay via cash, check, credit card, debit card, or electronic transfer. You could consider mobile payment apps like PayPal, Venmo, or Apple Pay.
   3. Send estimates or quotes. Before starting a job, you might want to send an estimate or quote to the client outlining the costs involved. Use a template to ensure consistency and professionalism.
   4. Create and send invoices. After completing a job, use an invoicing template to detail the services rendered, each cost, and the total due. You can usually send these directly through your payment provider or via email.
   5. Set up recurring payments. If clients use your services regularly, set up a recurring payment system. This saves both you and your client time and ensures a steady income stream for your business.
   6. Follow up on unpaid invoices. Not all clients will pay on time, so establish a follow-up process. You might send a polite reminder after the invoice is due, and if payment is still not received, you can escalate to more formal reminders or even third-party collection services.
   7. Offer early payment discounts or incentives. To encourage prompt payment, consider offering discounts or other incentives for early or on-time payment. This can help reduce the number of late or missing payments.
   8. Implement late payment penalties. On the flip side, consider implementing penalties for late payments. Be sure to make these clear in your terms of service or contract.
   9. Keep track of payments and invoices. Use your chosen payment provider or separate accounting software to keep track of all payments, invoices, and late fees. This will be crucial for financial planning and tax purposes.
   10. Evaluate and adapt. Finally, regularly review your payment processes to identify any areas of improvement. Are customers consistently paying late? Are specific payment methods not being used? Use this information to adapt your processes as necessary.

Step 8: Develop your brand identity

Your brand and brand identity should be unique.

You may think, “I’m just cleaning houses. Do I need to worry about branding?” But the clear answer is yes.

Whether you are intentional about your branding or not, your brand exists. And your brand is much bigger than your brand name.

Making deliberate branding decisions for your cleaning business will give you a leg up on the competition.

Cleaning professionals, especially residential cleaners, are invited into the most sacred place in a consumer’s world—their home. To gain a client’s trust, ensure your brand embodies trustworthiness and quality. And be committed to that message.

Before you start a cleaning business and begin posting ads for your cleaning services, consider the following:

• What makes my cleaning business unique?
• What type of cleaning business am I?
• What cleaning services will I offer?
• Who are my customers?
• What are my brand values?
• What is the most essential part of my customers’ experience?
  

Your answers to these questions will help build the foundation of your brand.

Once those are set, you’re ready to think about your business name and company logo – the core branding elements for your business. 

How much is a great logo worth to your business?

Answer 5 quick questions & gain 15 valuable insights to drive customer loyalty and business growth.

Start the free quiz now!

Before you delay building a strong brand identity because you might not yet have a considerable budget, rethink that plan. You don’t have to spend thousands of dollars building a strong brand identity. Here are a few pricing guides that can help you identify the sweet spot for pricing:

And if you’ve already started your cleaning business but are struggling to grow it, consider whether rebranding can help you put your existing business on a path to success.

Step 9: Pick a location and assess safety regulations

As with every business, a cleaning service must consider several factors to ensure smooth operations and adherence to rules. These include the location of your operations, the vehicles you use, and the safety measures in place.

Let’s look at these factors in more detail.

Location factors for cleaning businesses

Operating a cleaning business from home is feasible, given that services are typically performed at the client’s premises. However, specific considerations can impact your decision:

• Local regulations and HOA rules. Review your local ordinances and rules enforced by HOA management (homeowners’ association) to understand any restrictions on home-based businesses, especially if you intend to have signage, employees, or commercial vehicles at your residence.
• Commercial location. Should home-based operations prove impractical, consider a commercial space. It presents a professional image and provides dedicated areas for administration, storage of cleaning supplies, and potentially an in-house laundry and repair facility, saving costs in the long run. Ensure that the space is sufficient for your team and operations.

Vehicle considerations for cleaning businesses

Transportation is vital for cleaning services, requiring careful selection of vehicles. Here’s what you should consider:

• Vehicle type. The kind of cleaning service you offer dictates the vehicle you need. Maid services might only require a car, minivan, or station wagon for transporting small cleaning equipment and supplies. However, specialized services like carpet cleaning necessitate larger vehicles like trucks or vans to accommodate more substantial equipment.
• Vehicle costs. A used truck could cost between $8,000 to $12,000, but it’s still less costly than transportation-focused businesses. Consider your budget and needs when deciding on your fleet.
• Vehicle advertising and insurance. Vehicle wraps, or magnetic signs can be effective mobile advertising for your business. Also, ensure all vehicles used for business—whether company or employee-owned—are adequately insured.

Safety considerations for cleaning businesses

Though cleaning might not seem inherently risky, it poses specific hazards, including exposure to toxic cleaning supplies or medical waste in healthcare settings. Adhering to Occupational Safety & Health Administration (OSHA) regulations is crucial. Consider these steps:

1. Follow OSHA regulations. OSHA guidelines cover protective measures for the eyes, face, hands, and feet, along with rules for handling toxic and hazardous substances and ventilation requirements. Familiarize yourself with these standards to ensure your business is compliant.
2. Employee training. Provide comprehensive safety training to your employees. They should be aware of the potential risks associated with their work and know how to protect themselves effectively.
3. Proper equipment. Invest in the necessary safety gear and equipment for your employees. This could include gloves, face masks, protective clothing, and eyewear.

By thoroughly considering these factors, you can ensure that your cleaning business is not only prepared for success but also compliant with regulations and committed to the safety of its employees.

Step 10: Build an online presence

Gone are the days of thumbtacking black and white flyers with tear-off phone number tabs in your local library or laundromat.

Consumers today expect all businesses to have a website and be online.

Your cleaning business needs a business website.

Most people prefer the convenience of researching your business on the web to talking to someone on the phone or in person.

A business website will give your business credibility, serve as a 24-hour ambassador even when you’re unavailable, and can even tackle some vital tasks like setting appointments and making sales.

You may feel overwhelmed by the idea or question whether you have the budget for a website, but your business can’t afford not to. 

You may need to hire a developer to code and deploy your website. The same person can help you keep the site up to date.

To dig deeper, look at the step-by-step, easy-to-follow instructions on creating a small business website.

Your website must be consistent with your brand, what you represent, and offer. This consistency is critical to building trust, recognition, and customer loyalty. Create brand consistency on your website by:

• Featuring your business name, logo, and tagline prominently.
• Using the same brand colors from your logo to create visual coherence.
• Offering an “About Us” page introducing prospects to you and your business.
• Including a “Services” page highlighting the services you offer.
• Featuring a “Contact Us” page that is easily accessible from everywhere on your website.
• Providing links to your social media accounts.